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Tuesday, August 13, 2024

Marriott International, USA

  Marriott International is a global leader in the hospitality industry, known for its extensive portfolio of hotel and resort brands. Here’s a detailed overview of the company:





Overview

  • Founded: 1927 by J. Willard Marriott and Alice Marriott.
  • Headquarters: Bethesda, Maryland, USA.
  • CEO: As of the latest update, the CEO is Anthony Capuano. (Please verify as leadership can change.)
  • Industry: Hospitality (Hotels and Resorts)

Business Model

Marriott operates a vast network of hotels and resorts worldwide, catering to various segments of travelers through its diverse brand portfolio. The company’s business model includes:

  • Hotel Management: Operates and manages hotels across its brands, often through franchising or management contracts.
  • Franchising: Provides branding and operational support to franchisees.
  • Ownership: Owns and operates a number of hotels and resorts directly.

Brand Portfolio

Marriott International’s brand portfolio spans a wide range of categories, including luxury, premium, select service, and extended stay:

  • Luxury: The Ritz-Carlton, St. Regis, W Hotels, Luxury Collection, JW Marriott.
  • Premium: Marriott Hotels, Sheraton, Westin, Le MĂ©ridien, Renaissance.
  • Select Service: Courtyard by Marriott, Fairfield by Marriott, AC Hotels, Aloft, Moxy Hotels.
  • Extended Stay: Residence Inn, TownePlace Suites, Element.

Financials

  • Revenue: Marriott typically reports annual revenues in the range of $20-25 billion.
  • Market Capitalization: Market cap fluctuates but is often in the range of $40-50 billion.

Global Presence

  • Number of Properties: Marriott has over 8,000 properties across more than 140 countries and territories.
  • Rooms: The company has over 1.5 million rooms worldwide.

Loyalty Program

  • Marriott Bonvoy: The company’s loyalty program, Marriott Bonvoy, offers members benefits such as points for stays, room upgrades, and exclusive offers. The program is designed to reward frequent travelers and foster customer loyalty.

Sustainability and Corporate Responsibility

Marriott is committed to various sustainability and corporate responsibility initiatives:

  • Sustainability Goals: Focuses on reducing carbon emissions, conserving water, and minimizing waste through its “Serve 360” sustainability and social impact platform.
  • Community Engagement: Supports various community and social initiatives, including disaster relief, youth development, and housing for the homeless.
  • Diversity and Inclusion: Committed to promoting diversity and inclusion within the company and through its hiring practices.

Recent Developments

  • Expansion and Acquisitions: Marriott continues to expand its brand portfolio and global footprint through acquisitions and the development of new properties.
  • Technology and Innovation: Investing in technology to enhance guest experiences, streamline operations, and improve service delivery.

Reputation and Awards

  • Industry Recognition: Marriott is frequently recognized for its excellence in hospitality and service, receiving numerous awards and accolades in various industry rankings and surveys.

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