Network Marketing without MLM

The Network Marketing Opportunity -

Not Necessarily MLM

One of the things that hold people back from taking a

network marketing business opportunity is that they

immediately think that it's MLM. While network marketing

is often associated with MLM, they're not the same thing.

In fact, network marketing can work for you without being

attached to MLM.

While it's not the point of this article, it's still appropriate

to mention that there's nothing intrinsically wrong with MLM.

All too often, it gets associated with pyramid schemes,

which constitute a small percentage of MLM companies.

Avon, Mary Kay and Amway are all legitimate MLM companies.

Strategy, not Structure

The primary difference between network marketing and MLM

is that while one is a strategy, MLM is a structure. This is

an important distinction, since it means that our strategy

works without the MLM structure.

You can use this type of marketing in your own direct sales

campaign, which means one very important thing. You get

to keep all the money from your sales, rather than give up

a percentage to the person above you in the MLM hierarchy.

Starting A Marketing Campaign in Direct Sales

If you've already had experience using a network marketing

campaign in MLM, then you're ahead of the game. However,

not everyone has that experience. If you've never used it,

here are the essentials.

Network marketing is essentially using social networks to

make sales. This does not necessarily mean that you have

to start by selling to your friends and family. In fact, it's

best if you just skip over this typical first step and set up

new, business related social media accounts. While your

friends and family are more likely to buy something at first,

they're less likely to be repeat customers than new

acquaintances.

Building your Business

Once you've placed yourself in the right social networks

to get your campaigns started, you have to build your

network marketing business. It's possible that people will

become "friends" and then clients on their own, but things

move faster when you actively build your network. A

few friends made over a few days will create a snowball

effect with people coming to you.

Let's say, for instance, that you start a social account on

Facebook. Then, you "friend" a few people. When they

confirm you as a friend, as many people do, their friends

will see that they've confirmed the friendship. They will get

interested and check you out. If they "friend" you, then their

friends will see this, and the cycle repeats itself.

On the other hand, if you just put yourself out there and not

actively promote yourself, it's not likely that you will be

immediately noticed. In fact, you may never get noticed.

Very few social media sites will actually show new members.

From this, it's easy to see how an actively maintained

marketing campaign can make your home based business

skyrocket.

Network Marketing with Automated Email Marketing

Succeed at Network Marketing

with Automated Email Marketing

Email marketing is probably the most powerful and

effective way to market and generate revenue for an

online business, especially if you use free leads.

All you require if you begin email marketing to prospects

is their name and email address, after than you can

use an autoresponder to put together a superbly

effective campaign.

One way to obtain someone’s contact information is to

use a landing page and offer to exchange their info

for a free download or newsletter. You can use email

marketing to build a long-term relationship with

prospective network marketing clients in an extremely

cost effective manner that means more profit down

the line.

This is the way email marketing usually works:

1. Using your home page and/or landing page you

offer a free, valuable download or information in exchange

for a prospect's name and email address.

2. You get a name and email address using the double

opt-in method to confirm the information is for a

person that is willing to be added to your list and accept

your emails. Contacts like this make the best free leads.

3. From then on, most often using an auto responder

system, you send emails to the prospect as part of your

campaign to bring that person to a conversion and be a

participant in your business.

The true power of email marketing is being able to create

a variety of marketing messages and send them to your

mlm leads for as long they do not unsubscribe. This means

you are able to convert even the prospects who are the

most cautious and be able to make a good profit on your

marketing investment. This is different than more traditional

types of advertising where each ad only presents one

opportunity to succeed at its message.

So just why is email marketing such an effective online

marketing technique? Following are three super benefits

of email marketing.

1. All the prospect has to do is sign up once and you can

market to them multiple times, at very low cost per contact.

2. You can cross market to different market segments

and in different niches. Using an email system with an

autoresponder, you can tailor campaigns to reach every

kind of market and client and this is even easier if you are

using free network marketing leads.

3. Also, by using autoresponders, your email marketing can

continue automatically once it is set up. This means your

marketing work and income generation to go on even during

non-business hours, while you're on vacation etc.

So, email marketing allows very little time investment per

prospect because of the automation that can be done.

Aweber.com provides the most prominent email autoresponder

system around and they can help you easily and quickly set up

your own autoresponders for email marketing.

Using an autoresponder means prospects will automatically

receive emails when they sign up and then also on an

continuing basis with content and frequency that you prefer.

You can also use it to effectively service your downline.

Many people looking to make money online have found

great success using email marketing with autoresponders

and you can too.

Network Marketing

Would You Like To Start A

Network Marketing

Business Online?

There are many ways to start a home business today.

One thing you can do is start a network marketing

business online and earn money that way.

You can do this from the comfort of your own home

which is a benefit. You don't have to get up and go to

work in an office every day once you develop a full-time

income from your business.

Even when you do it part time you can do it from home

MLM businesses no longer require people to venture

out into the public for prospecting, conducting meetings,

or retailing products.

Most people are limited in how they can create income so

using the Internet to build a network marketing business

is appealing. The truth is you really can develop an income

way beyond what you are currently making at your job.

We know this is possible because there are average people

earning above average incomes all over the world today.

And they do it right from home without doing any face

to face meetings.

How successful your MLM business is usually comes down

to how productive you are. It also is determined to a

certain extent by your motivation level.

You may just want turn a few extra hundred dollars a

month and work part-time. You might be one of these

overachievers who would like to earn a residual income

of six figures or more per year and walk away when

your business reaches that level.

One thing that is indisputable is how big multilevel

marketing has become. Some of the biggest corporations

in the world are multilevel marketing businesses. Some

of the largest Internet businesses are network marketing

in their business model.

What's exciting is that you can join many of these

businesses for $100 or less and be earning money

almost immediately. Internet businesses do not require

you to purchase inventory so that's another benefit.

One other crucial point is how MLM businesses pay today.

Many pay retail checks every week and group checks

every month. This allows you to develop a positive cash

flow once you get started!

Using the Internet to sell your products and enroll new

distributors is a smart way to build an MLM business

today. You get work done much faster this way as

opposed to the old way businesses were built.

You also do not have to be personally rejected as you let

the Internet do your prospecting for you. This makes

building and multi level marketing business pretty much

hands off in the initial contact stages.

In summary today is a good time to start a network

marketing business online if you want to.